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Donate your taco instead

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Don’t eat meat? Can’t get to a Taco Bell between 2 and 5 pm? Rather not help enable corporate America, thankyouverymuch?

Donate your taco instead. The folks behind Donate Your Taco hope to use a little Internet viral marketing pressure to get Taco Bell to set aside some of the gazillions of dollars they are prepared to throw out for the free taco giveaway into something more tangible: Red Cross relief efforts for the California wildfires.

Y’know, I wasn’t going to line up for a taco anyway – so I’ve tossed my taco into the donation pool. What about you?

Update: I’ve gotten some funky comments and a healthy dose of skepticism aimed my way about this – so caveat emptor. I’d like to believe that it’s a grassroots viral uprising – but my skeptical side agrees with Dieselboi that it could be all about the email address harvesting at the end of the day. I’m not going to delete this post, though – just warn you to cast a closer eye than I apparently did…!


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